![]() ![]() He said he was not aware that Greene was paid for his Hacken video, but he shrugged off the poor performance of the currency. Zurawel told Reuters in Twitter messages that he lost much of his initial investment, worth several hundred dollars. The token’s price has since fallen by more than 75 percent to 36 cents. ![]() Carter Zurawel, a yoga instructor in Calgary, Canada, replied to Greene’s tweet: “That Hacken video was great man! Made me buy a couple hundred.” Greene did not respond to emails and phone messages from Reuters asking about his work for Hacken.įour days after the YouTube review was published, Greene turned to Twitter to brag that Hacken’s coin was up 14 percent on the day to $1.54 per coin. There is no specific mention of Hacken, or any specific cryptocurrency issuers, paying him. Greene, who used to work for wealth management firm Merrill Lynch, directs viewers in the first minute of the video to a disclaimer on his website that states he “may receive compensation for products and services” that he recommends. Nowhere in the video - which has more than 92,000 views - is Hacken’s payment to Greene mentioned. The latest news and innovation around fintech. In the 25-minute video, published on June 22, Greene raved about Hacken’s coin and business, describing it as a “huge market opportunity” with “potential 1,000x returns.” Hacken paid $7,500 for Christopher Greene, host of Alternative Media Television - a YouTube channel with more than 500,000 subscribers - to review its coin in a video, Budorin told Reuters. Chief Executive Dmytro Budorin and his team identified a list of almost 200 cryptocurrency social media personalities they thought could help them, he said. Rating “experts” will grade anything positively, for a price.Īll this is common, according to more than two dozen people in the cryptocurrency market and documents reviewed by Reuters.Įarlier this year, Ukrainian start-up Hacken was looking to promote its new coin after raising $3 million online in late 2017. Research houses accept payments in the cryptocurrencies they are analyzing. Self-proclaimed social media personalities charge thousands of dollars for video reviews. Co-founder and CFO Alexander Thoma of Swiss Blockchain-Asset Rating Company Alethena, co-founder and President Pascal Marco Caversaccio, co-founder and CEO Markus Hartmann, CSO Benjamin Rickenbacher and co-founder and COO Tim Glaus pose for a photograph in their office in Bern, Switzerland November 12, 2018. ![]()
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